Busy Stores, Empty Carts: Why Connecticut Retailers Are Winning on the Sidewalk and Losing on the Screen
Connecticut's independent retailers are drawing real foot traffic — but too many of them are invisible the moment a customer opens a browser or picks up their phone. While national e-commerce giants scoop up online sales, local shops are sitting on untapped revenue they don't even know they're missing. Here's what's going wrong and what you can actually do about it.